Computer hardware and computer software; application software; software for mobile applications; web application software, namely, downloadable software for allowing data retrieval, upload, download, access and management of information; computer software tools; computer software for search engine optimisation; computer software; reporting software; business software; software for search engine optimisation; web development software; database management software; databases; data networks; computer and mobile software for accessing and sharing data and content; interactive software for use with third party search engines and portals; interactive software for use with search engines and portals to present goods and services, supplied by third parties on e-commerce platforms including marketing software which bids for, and manages, the costs and placement of advertisements; interactive software for use with third party search engines and portals to present goods and services supplied by third parties on e-commerce platforms including the management and operation of such interactions, including costs, placement of advertisements, uploading content, whether of information, data and/or into third party marketplaces; interactive software for use with third party search engines and portals to present virtual goods, virtual online creations, e-commerce platforms for the retail of virtual goods, virtual creations, non-fungible tokens (NFTs); interactive software for use with third party search engines and portals to present goods and services supplied by third parties on e-commerce platforms including the management and operation of such interactions, including costs, placement of advertisements, uploading content, whether of information, data and/images; sales and marketing software for the management and operation of such interactions into and/or into third party environments; computer software which facilitates goods and services to be populated onto and/or into third party market places; [API] Application Program Interface permitting one software to interact with another program or API; [API] Application Program Interface permitting one software to interact with another program or API for the placement of advertisements on third party search engines and portals to present goods and services; software for accessing, searching and updating databases; data processing software; computer software being an e-commerce platform; software for the analysis and processing of real-time transactional database; software for the creation, management, upkeep and access of databases; software relating to marketing, sales performance, sales and marketing processes; software relating to commercial, consumer and marketing information; marketing software; software for the use in data analysis, compilation and processing of marketing analytics, content management, SEO [Search Engine Optimisation] and CRM [Customer Relationship Management]; software for database management; computer software for digital marketing and search engine optimisation, computer software for improvement and testing of visibility and searchability of websites; computer software for Search [Engine Optimisation] and monitoring and management of online reputation; downloadable computer software and computer programs for SEO and monitoring and management of online reputation; downloadable publications and instructional material; data processing equipment; electronic publications recorded on computer media; electronic publications; downloadable publications; downloadable publications of instructional material; downloadable electronic publications relating to the field of digital marketing; computer software for browsing and accessing digital content, computer software, audio works, visual works; podcasts; downloadable podcasts.

Advertising; publicity services; marketing services; digital marketing services; conversion optimisation; conversion rate optimisation; promotional services; commercial information services; business information services; business research services; auditing services; social media marketing, advertising and promotional services; promotional services; commercial information services; business information services; business research services; search engine optimisation services; marketing and promotional services relating to third party search engine and portals; marketing and promotional services to facilitate the presentation of goods and services on e-commerce platforms; marketing and promotional services including the management and operation of such services; marketing and promotional services using [API] Application Program Interfaces permitting one marketing strategy to interact with third party search engines and portals; marketing services, content marketing developing services, digital marketing services; data collection services; data entry services; data analysis; data analysis, compilation, computation, management and processing services; data analysis, compilation, computation and processing services relating to sales and marketing; data searching services; data customer experience audits analytics, benchmarking and customer journey mapping; data analysis, compilation, computation, management and processing services services of marketing budgets and allocation benchmarking; analysis of marketing programmes; data analysis, compilation, computation, management and processing services, customer lifetime analysis; data analysis, compilation, computation and processing services for product performance, range and pricing; online assortment optimisation; analysis, compilation, computation and processing services including customers relationships with organisations; analysis, compilation, computation and processing services of geographical information and data; analysis, compilation, computation and processing services of consumer and commercial information and data; consumer profiling services; provision of demographics reports; provision of geographic reports; provision of marketing reports; analysis, compilation, computation and processing services of statistical data; public relations services; conducting, arranging and organising trade shows and trade fairs for commercial and advertising purposes; the bringing together, for the benefit of others, of a variety of goods, namely downloadable software for allowing data retrieval, upload, download, access and management of information, computer and mobile software for accessing and sharing data and content, interactive software for use with third party search engines and portals, interactive software for use with third party search engines and portals, interactive software for use with third party search engines and portals to present goods and services, supplied by third parties on e-commerce platforms including marketing software which bids for, manages, the costs and placements of advertisements, interactive software for use with third party search engines and portals to present goods and services supplied by third parties on e-commerce platforms including the management and operation of such interactions, including costs, placement of advertisements, uploading content, whether or information, data and/or images, sales and marketing software for the management and operation of such interactions onto and/or into third party environments, computer software which facilitates goods and services to be populated onto and/or into third party market places, [API] Application Program Interfaces permitting one software to interact with another program or API, [API] Application Program Interfaces permitting one software to interact with another program or API for the placement of advertisements on third party search engines and portals to present goods and services, software for accessing, searching and updating of databases, data processing software, computer software being an e-commerce platform, software for the analysis and processing of real-time transactional data, software for the creation, management, upkeep and access of databases, software, for use in data analysis, compilation, computation and processing of marketing analytics, content management, SEO [Search Engine Optimisation] and CRM [Customer Relationship Management], software for database management, data processing equipment, electronic publications recorded on computer media, electronic publications, downloadable publications enabling customers to conveniently view and purchase computer hardware and software, application software, web application software; marketing services, content marketing developing services, digital marketing services; search engine optimisation [SEO] services, search optimisation consultancy services, search engine optimisation services featuring technical SEO audits and strategy implementation; business consultancy for search engine optimisation; business analysis, research and information services; organisation of events; organising networking events.; providing information in the field of marketing, advertising and public relations data, namely, analytics data about public relations efficacy; Data collection, data entry, data analysis, compilation, computation, management and processing.