Advertising, in particular television advertising, online advertising on computer networks (banner exchange), radio advertising, advertising by mail order, bill-posting, print and Internet advertising; advertising via mobile telephone networks; Advertising on mobile phone television; Advertisement for others on the Internet; Advertising agencies; Marketing planning and organizational services; Presentation of companies on the Internet and other media; Distribution of samples; Sales promotion for others; Public relations services; Marketing, in particular for others, on digital networks (webvertising); Telemarketing services; Market research and analysis services; PR agency services, namely public relations; Rental of advertising space on the internet; Arranging advertising events; Multimedia agency services, namely the presentation of firms on the Internet and other media; Merchandising agencies, namely advertising, marketing and market research and analysis; Auctioneering on the Internet; Arranging and conducting of exhibitions and trade fairs for industrial, commercial and advertising purposes; Business management; Consultancy relating to advertising and marketing; Business management and organisation consultancy, in particular development of business concepts; Business management consulting; Professional business consulting; Business consultancy and advisory services; Commercial or industrial management assistance; Arranging of trading and economical contacts, also over the Internet; Arranging of contracts, for others, for the providing of services; Arranging of contracts, for others, for the purchase and sale of goods; arranging commercial transactions for third parties, also within the framework of e-commerce; Demonstration of goods; Goods and services presentations; Consumer consultancy relating to products, in particular for internet users; Conducting of business research in computer files, in databases, on the internet and on computer networks, for others; Maintenance and compilation of data and information in computer databases; Systemization of information into computer databases; Compilation of statistics; Compilation of data, in particular image, audio and/or video data in computer databases; Mail order retailing and retailing/wholesaling via the internet and via mobile internet of dressmaking patterns, goods for sewing, sewing articles, books, newspapers, periodicals, photographs, photographic books, magazines, stationery, office requisites, clothing of all kinds, shoes, leatherware, namely clothing, bands, straps, belts, travelling sets, travelling trunks, suitcases, valises, travelling bags, briefcases, boxes, bandoliers, bags (envelopes, pouches), for packaging, carrying bags, bags for sports and shoulder bags, shopping bags, toiletry and wash bags, school satchels, school bags, chest pouches, including for passports, document cases, briefcases and document belts, purses, pocket wallets, key bags, leashes and clothing for animals, tool bags; Mail order retailing and retailing/wholesaling via the internet and via mobile internet of imitations of leather, collar protectors, hiking utensils, namely hiking poles, hiking bags, hiking backpacks, hiking boots, breeches for hiking, ascenders (mountaineering equipment), alpenstocks; Mail order retailing and retailing/wholesaling via the internet and via mobile internet of sporting articles of all kinds, jewellery, belts, bags, umbrellas, software (downloadable or on data carriers), compact discs, DVDs, data carriers of all kinds, spectacles, sunglasses, household appliances, kitchen utensils, bed linen, towels, cosmetics, cleaning preparations, cups, porcelain, furniture, mirrors, picture frames, lamps, computers, telephones, mobile telephones, hand-held computers (portable electronic mobile apparatus), PDAs, televisions, radios, alarm clocks, stereo systems, kitchen appliances, medicine, cosmetics, foodstuffs, luxury foodstuffs, alcohol and tobacco; Presentation of goods, for others (for retail, mail order and wholesale purposes), namely presentation of dressmaking patterns, goods for sewing, sewing articles, books, newspapers, periodicals, photographs, photographic books, magazines, stationery, office requisites, clothing of all kinds, shoes, leatherware, imitations of leather, collar protectors, hiking utensils, sporting articles of all kinds, jewellery, belts, bags, umbrellas, software (downloadable or on data carriers), compact discs, DVDs, data carriers of all kinds, spectacles, sunglasses, household goods, kitchen utensils, bed linen, towels, cosmetics, cleaning preparations, cups, porcelain, furniture, mirrors, picture frames, lamps, computers, telephones, mobile telephones, hand-held computers (portable electronic mobile apparatus), PDAs, televisions, radios, alarm clocks, stereo systems, kitchen appliances, medicine, cosmetics, foodstuffs, luxury foodstuffs, alcohol and tobacco.

Telecommunications; Mobile phone television broadcasting; Videoconferencing; News and information agencies within the framework of press agencies; Transmission of electronic mail; Forwarding of messages of all kinds to Internet addresses; Computer-aided transmission of messages and images; Electronic transmission of data, messages, images, documents and information relating to topics of general interest; Wireless telecommunications through electronic transmission of data, sound, messages, images, information and documents via the Internet; Providing access to online computer databases; Providing access to electronic publications on the Internet; Providing access to information on the Internet and on the mobile Internet, in particular access to downloadable files, namely sound, image, music and video recordings, all the aforesaid files in particular for downloading for mobile telephones and other mobile terminals; Transmission of information stored on databases, namely by means of interactive computer systems and/or by providing access to information on the Internet; Providing access to information for entertainment on computer networks; Providing internet chatrooms; Electronic exchange of messages via chat lines, chatrooms and Internet forums; Telecommunication services provided via Internet platforms and portals; Providing telecommunication channels for teleshopping services; Transmission of electronic mail; Transferring information and data via computer networks and the Internet; Leasing of access time to Internet games.

Publication of newspapers, magazines and books, and of printed instructional and information material, in electronic form and/or on the Internet, including in the form of recorded sound and image information; Online publication of printed matter, In particular of electronic books and periodicals; Website editing (support services); Sound and television studio services, in particular sound and image recording, and creating multimedia programs; Showing and rental of sound and image recordings; Conducting entertainment events, cultural events, live cultural and sporting events, training events, including in connection with the allocation of certification marks; Conducting of educational events and cultural and sporting events; Arranging and conducting of conferences, congresses, concerts and symposiums, seminars, training courses, instructional and lecture events; Arranging of displays for cultural purposes; Arranging of entertainment shows; Entertainment via internet protocol television; Entertainment through mobile phone television; Online services regarding games; Conducting games on the Internet, including on the mobile Internet; Operating lotteries and betting games; Photographic reporting; Entertainment in the form of information on entertainment services via computer networks.