Computer hardware and software for use when creating or editing multimedia in the form of data, images, video or sound for display in multiple areas of a display screen of an apparatus for the recording, transmission or reproduction of sound or images; data processing equipment and computers for the creation and editing of online media content; computer software for the creation and editing of online media content; software downloadable from the Internet for the creation and editing of online media content.

Advertising; organisation, advertising services provided via the Internet; production of television and radio advertisements; accountancy; auctioneering; trade fairs; opinion polling; data processing; provision of business information; organisation, operation and supervision of loyalty and incentive schemes; advertising services provided via the Internet; Providing multimedia content or information over the Internet and (or) other communications network for advertising programs and campaigns and marketing programs and campaigns.

Medical and veterinary preparations and articles.

Medical and veterinary apparatus and instruments.

Toys; plush dolls; action figures; accessories for action figures; toy figures and accessories; toy cars; toy sporting equipment, namely, toy dart shooters and toy darts for use therewith, toy ball shooters and toy balls for use therewith; card games; board games; toy boxing playsets and accessories therefor; games and toys, namely, toy figures having radio frequency identification (RFID) chips or tags; action figures having radio frequency identification (RFID) chips or tags; collectible game pieces; puzzles; toy swords; toy shields; virtual reality headsets for use in playing video games and using video game software, software for communicating and interacting with others, and virtual reality software; stuffed toys; construction toys.

Entertainment and education services, namely, providing online electronic, computer and video games provided by means of the internet, online video, computer game services provided via a computer network; organizing of games in the nature of computer and video game competitions; providing non-downloadable games and/or educational entertainment services, namely, providing online computer games, providing temporary use of non-downloadable video games; education and entertainment services provided by computer networks, television, mobile telephone, cable and other electronic means, namely, providing online computer games; presentation, preparation of special effects, editing and production of cinematographic, televisual, digital and motion picture films, radio and television programs; multimedia publishing of computer and video games and computer and video games software; entertainment information in the nature of customized web pages featuring game player information, including information regarding a player's identity and the player's preferences; multimedia publishing of entertainment and/or educational software; arranging, organizing and conducting conferences and seminars for educational purposes; entertainment services in the form of television programs, radio, cable, satellite and internet programs about computer and video games; production and presentation of television programs, shows, films, and videos about computer and video games; online computer and video games; educational services relating to entertainment, namely, providing entertainment information about online non-downloadable computer and video games; information about entertainment and education provided on-line from a computer database or the internet or by communications satellite, microwave or other electronic, digital or analogue media; magazine and newspaper publishing; organization, production and presentation of events for educational, cultural or entertainment purposes, namely, organizing and conducting computer game competitions and educational conventions; organization, production and presentation of competitions, contests, games, game shows, quizzes, fun days, exhibitions, shows, roadshows, staged events, live performances and participation events, namely, organizing events in the field of computer games for education purposes; internet based games, namely, providing online computer games, providing online video games; information and advisory services relating to any of the aforesaid services; advisory and consultancy services in connection with the foregoing; entertainment services, namely providing an interactive game via electronic and optical communications networks.

Downloadable fiction electronic books on a variety of topics; downloadable non-fiction electronic books on a variety of topics; cases for mobile phones; earbuds; battery chargers for use with mobile phones; mouse pads; sunglasses; carrying cases, holders, protective cases and stands all adapted for use with handheld digital electronic devices, namely, mobile phones and digital audio and video players.

Printed fiction books on a variety of topics; printed non-fiction books on a variety of topics; stickers.

video game software; computer software for interactive games; mousepads; cell phone cases; magnetically encoded gift cards.

posters.

Interactive entertainment software, namely, computer and video game software; downloadable computer software, namely, computer and video game software; electronic downloadable publications in the nature of manuals and user guides in the field of computer software; data recorded electronically from the internet, namely, downloadable audio files and downloadable video recordings featuring computer and video game play; applications downloadable from a website, namely, downloadable computer and video game software; electronic game programs; software for downloading, transmitting, receiving, providing, publishing, extracting, encoding, decoding, reading, storing and organizing audiovisual, video-graphic and written data, namely, software for managing computer and video games for use in social networking; computer software for gathering, processing, monitoring, analyzing, managing and/or reporting information, namely, database management software, antivirus software; computer software for gathering, processing, monitoring, analyzing, managing and reporting information concerning usage and performance of software, computer software applications, computer and video games, websites, virtual worlds and audio visual content for use in the field of computer software design and computer game programming; computer software for gathering, processing, analyzing, managing and reporting information concerning online, internet and web site activity, namely, database management software, antivirus software; electronic notice boards; computer game software for use on mobile telephones; fitted plastic covers known as skins for protecting mobile telephones, mobile telephone cases and mobile telephone covers; pre-paid gift and debit cards that are magnetically encoded; computer software to enable uploading, downloading, accessing, posting, displaying, editing and blogging of electronic media and information via computer and communication networks; software for sending and receiving electronic messages, graphics, images, audio and audio visual content via global communication networks; computer software for the collection, editing, organizing, modifying, transmission, storage and sharing of data and information; computer software for editing, modifying, compiling, storing and sharing video; virtual reality headsets.

Toy vehicles; action figure toys; plastic character toys; rubber character toys; plush dolls; construction toys; construction toy sets; stuffed toys; accessories for action figure toys; toy figures and accessories; molded toy figures; toy cars; toy sporting equipment, namely, toy dart projectile shooters and toy darts for use therewith; toy ball projectile shooters and toy balls for use therewith; card games; board games; toy boxing playsets and accessories therefor; games and toys, namely, toy figures having radio frequency identification (RFID) chips and tags; action figures having radio frequency identification (RFID) chips and tags; collectible board game pieces; puzzles; toy armor, namely, shields.

Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; Apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin-operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus; video game software; computer software for interactive games.

Telecommunications, in particular providing online chat rooms for exchange of messages among users of computers and other devices concerning topics related to interactive games.