Development and design of AI-based software applications; Software as a Service (SaaS) featuring AI and machine learning for business analysis; AI and machine learning platforms provided as SaaS for sales and business growth; Research and consultancy in AI and machine learning software; Integration of machine learning technologies into sales and business operations.

Licensing of AI and machine learning software; Provision of legal rights management and licensing for AI platforms; Intellectual property services related to AI-based tools and software.

Advertising; business management; business administration; office functions; promotional services; preparation, publication and distribution of promotional material; operation and supervision of membership schemes; organisation, operation and supervision of loyalty and incentive schemes; retail services and online retail services connected with the sale of cycles, bicycles, racing bicycles, road bicycles, track bicycles, velodrome bicycles, indoor bicycles, touring bicycles, mountain bicycles, all terrain bicycles, cross country bicycles, cyclo-cross bicycles, BMX bicycles, tandem bicycles, tricycles, and of parts and fittings for all of the aforesaid, bicycle structural parts, bicycle frames, bicycle forks, front fork joints for bicycles, suspension forks for bicycles, shock absorbers for bicycles, handlebars, handlebar grips, handlebar tape, handlebar ends, handlebar stems, bicycle wheels, hubs, rims and spokes, bicycle tyres, bicycle inner tubes, bicycle cranks, bicycle pedals, toe clips and toe straps, bicycle chains, bicycle gears, group sets of gears, derailleurs, bicycle gear wheels, bicycle cog wheels, sprockets for bicycles, gear levers, twist grips for bicycles, brakes, brake shoes, brake levers, bicycle saddles, bicycle seats, bicycle seat posts, covers for bicycles, bicycle bells, bicycle horns, bicycle pumps, bags for bicycles, saddlebags for bicycles, panniers, baskets for bicycles, luggage carriers for bicycles, bicycle saddle covers, bicycle stands, bicycle kickstands, stabilisers, training wheels, splash guards, mudguards, bicycle chain guards, bottle cages for bicycles, direction indicators and signals for bicycles, auxiliary child seats for bicycles, trailers for use with bicycles, bicycle carriers, bicycle carrying racks, puncture repair kits for bicycle tyres, paints, cleaning, polishing, scouring and abrasive preparations, toiletries, oils, greases, lubricants, dietary supplements, plasters, materials for dressings, ointments, first aid kits, small items of metal hardware, badges, vehicle badges, signs, ornaments, works of art, statues, statuettes, trophies, money boxes, locks, keys, key chains, bicycle dynamos, tools, tool bags, tool kits, bicycle tools, penknives, eyewear, straps and cords for eyewear, parts and fittings for eyewear, cycling eyewear, sunglasses, goggles for sports, spectacles, spectacle frames, cases for spectacles and sunglasses, protective bags and cases for eyewear, compasses, protective clothing, footwear and headgear for sports, protective headgear for cycling, cycle helmets, protective clothing for cycling, protective footwear for cycling, cycling gloves, helmets, knee protectors, elbow protectors, eye protectors, hand protectors, reflective clothing for the prevention of traffic accidents, reflective discs, strips and patches for use in the prevention of accidents, reflectors, flashing lights, electronic devices and equipment for use in cycling, computers, bicycle computers, satellite navigation systems, location finders, compasses, whistles, binoculars, cameras and parts and fittings therefor, camera bags and cases, mobile phones, parts for mobile phones, covers and cases for mobile phones holders adapted for mobile phones, straps for mobile phones, audio  recordings, CDs, DVDs, downloadable and streamable audio recordings, downloadable and streamable ringtones, music, sound recordings, MP3s, graphics, games and video images, software, computer programs, downloadable computer software, downloadable application software, computer games programs, application software for mobile communication devices, downloadable electronic publications, memory cards, storage cases and boxes for electronic storage media, CDs, DVDs and disks, electronic, magnetic, and optical cards, phone cards, magnets, lighting equipment, heating equipment, cooking equipment, bicycle lights, bicycle lamps, torches, lanterns, jewellery, watches, watch straps, clocks, key rings, trinkets and fobs, badges, coins, medals and medallions, wrist bands, paper, cardboard, stationery, paint brushes, plastic materials for packaging, diaries, albums, manuals, catalogues, files and folders, certificates, tickets, timetables, gift vouchers, philatelic stamps, note pads, book markers, bookends, paperweights, trading cards, collectors' cards, stickers, transfers, decalcomanias, stencils, flags and pennants, banners, cards, greeting cards, gift wrap and packaging paper, gift tags, gift bags, carrier bags, paper and cardboard boxes, pens, pencils, pencil sharpeners, erasers, rulers, cases and boxes for pens and pencils, pen and pencil holders, paper towels, paper handkerchiefs, toilet paper, prints and pictures, art prints, graphic prints, representations and reproductions, adhesives, bags, travelling bags, cases, sports bags, cycling bags, shoe bags, back packs, holdalls, rucksacks, wallets, purses, card holders, key cases, umbrellas, walking sticks, shooting sticks, collars, covers, leads and leashes for animals, sleeping bags, ground mats, tent pegs, map cases, mattresses for camping, camping furniture, mirrors, household or kitchen utensils and containers, cooking utensils, brushes, articles for cleaning purposes, cloths, buckets, glassware, porcelain, and earthenware, pottery, tableware, drinking vessels, cups, mugs, bottles, water bottles, bottle openers, corkscrews, drinking flasks, vacuum flasks, bottle covers, lunch boxes, picnic ware, models, piggy banks, washbags, toothbrushes, tents, awnings, tarpaulins, ropes, string, hammocks, textiles, textile piece goods, mosquito nets, towels, blankets, flags, banners, pennants, cycle wear, cycling clothing, cycling shirts, cycling tops, cycling shorts, cycling pants, cycling footwear, cycling shoes, cycling socks, cycling headgear, cycling hats, cycling caps, running wear, swim wear, triathlon wear, badges, ornamental novelty badges, badges of textile materials, embroidered badges, rosettes, patches, belt clasps, buckles, shoe laces, numerals or letters for marking linen, competitor numbers, cords, lanyards, reins for guiding children, lanyards for wear, wall hangings, games and playthings, toys, gymnastic and sporting articles, decorations for Christmas trees, apparatus for use in sports, bags specially adapted for carrying sporting articles, exercise apparatus and equipment, fitness apparatus, exercise apparatus for cycling, arm pads, elbow pads, knee pads, wrist pads, exercise bicycles, board games, card games, playing cards, jigsaw puzzles, models in kit form, soft toys, party novelty hats, jokes and novelties, balloons, Christmas crackers, food products, snack foods, meals, confectionery, drinks, beverages, pet products; information, advisory and consultancy services in relation to all of the aforesaid.

Construction, maintenance, servicing, repair, refurbishment, restoration and cleaning of cycles, bicycles, racing bicycles, road bicycles, track bicycles, velodrome bicycles, indoor bicycles, touring bicycles, mountain bicycles, all terrain bicycles, cross country bicycles, cyclo-cross bicycles, BMX bicycles, tandem bicycles and tricycles, and of parts and fittings for all of the aforesaid; building, maintaining, servicing, repairing, lubricating and cleaning bicycles and bicycle parts; fitting, installing, repairing and replacing bicycle parts and fittings; fitting, installing, repairing and replacing bicycle structural parts, bicycle frames, bicycle forks, front fork joints for bicycles, suspension forks for bicycles, shock absorbers for bicycles, handlebars, handlebar grips, handlebar tape, handlebar ends, handlebar stems, bicycle wheels, hubs, rims and spokes, bicycle cranks, bicycle pedals, toe clips and toe straps, bicycle chains, bicycle gears, group sets of gears, derailleurs, bicycle gear wheels, bicycle cog wheels, sprockets for bicycles, gear levers, twist grips for bicycles, brakes, brake shoes, brake levers, bicycle saddles, bicycle seats, bicycle seat posts, covers for bicycles, bicycle bells, bicycle horns, bicycle pumps, bags for bicycles, saddlebags for bicycles, panniers, baskets for bicycles, luggage carriers for bicycles, bicycle saddle covers, bicycle stands, bicycle kickstands, stabilisers, training wheels, splash guards, mudguards, bicycle chain guards, bottle cages for bicycles, direction indicators and signals for bicycles, auxiliary child seats for bicycles, trailers for use with bicycles, bicycle carriers, bicycle carrying racks, bicycle dynamos, bicycle lights and bicycle lamps; diagnostic services for bicycles; mechanic services; bicycle mechanic services; information, advisory and consultancy services in relation to all of the aforesaid.

Entertainment; provision of entertainment; education and training in the maintenance and repair of bicycles; bicycle maintenance instruction; conducting workshops relating to bicycle maintenance; holiday camp services (in the nature of entertainment); arranging, organising and conducting of award ceremonies; booking and ticketing services for entertainment; entertainment information services provided via the Internet and other computer and communications networks; entertainment services featuring electronic media, multimedia content, audio and video content, movies, pictures, photographs, graphics, images, text and related information provided via the Internet and other computer and communications networks; film production; provision of non-downloadable games online; provision of news online; information, advisory and consultancy services in relation to all of the aforesaid.