Advertising and marketing services provided by means of social media; advertising and marketing in the fields of computer software, metaverses, augmented reality, virtual reality, mixed reality, non-fungible tokens (NFTs), cryptocurrency, blockchain, self-sovereign identities and online gaming; promotion of goods and services through sponsorship of virtual events; organisation of virtual exhibitions and events for commercial or advertising purposes; distribution of promotional material; marketing campaigns; development of promotional campaigns; dissemination of advertising via online communications networks; arranging and conducting of online trade fairs, trade shows, exhibits and events for commercial or advertising purposes; promotion of goods and services through sponsorship in online worlds and in metaverses; loyalty, incentive and bonus program services offered in conjunction with non-fungible tokens (NFTs); loyalty, incentive and bonus program services offered in virtual, online worlds and metaverses; loyalty, incentive and bonus program services using cryptocurrency via blockchain-based digital transactions; administration of blockchain-based loyalty and incentive schemes; on-line auction services featuring non-fungible tokens; virtual merchandising; virtual and online product demonstrations and product display services; administration of membership schemes; product demonstrations and product display services in virtual, online worlds and metaverses; organisation of promotions using audio-visual media; operating (management) of retail outlets and product displays in virtual worlds and metaverses; retail store services, virtual retail store services, mail order services, wholesale services, online retail store services and temporary and pop-up retail store services in connection with printed matter, photographs, stationery, instructional and teaching materials, books, calendars, magazines and periodicals, decals, stickers, pictures, posters, writing instruments, notebooks, notepads, bookmarks, labels, catalogues, magazines, annuals, postcards, gift boxes, packaging boxes of paper and cardboard, paper bags, plastic bags, booklets, daily planners, diaries, exercise books, autobiographical books, directories, educational publications, gift cards, gift wrap, greetings cards, manuals, plans, printed charts, prints, transfers, tickets, art images, graphic art prints, protective masks, dust masks, protective breathing masks made of non-woven materials for medical applications, sanitary masks made of cloth for protection against viral infection, personal protective equipment (PPE), personal protective equipment (PPE) namely, masks for protection against viral infection, anti-pollution masks for respiratory protection, fashion masks; retail store services, virtual retail store services and online retail store services in connection with computer software and software applications, augmented and virtual reality software and software applications, computer games software, software and application software for metaverses, software and software applications for providing a metaverse experience, software and software applications for libraries and books accessed via metaverses, computer application software for blockchain-based platforms, namely, software platforms for distributed applications and software using a consensus engine incorporating blockchain technology for securing data with cryptographic information, encoded loyalty cards and membership cards, virtual goods, namely, non-fungible digital asset tokens used with blockchain technology to represent a collectible item, virtual merchandise, non-fungible tokens, non-fungible audio and visual files, virtual goods for use online, in online virtual worlds and in online gaming, non-fungible tokens used with blockchain technology for representing a collectable, non-fungible assets, downloadable virtual goods, virtual goods, virtual goods in the nature of computer programs featuring clothing, footwear, sportswear, swimwear, athletic wear, leisurewear, glasses, sunglasses, protective clothing and helmets, supplements, audio equipment, headphones, physiotherapy and rehabilitation equipment, compression wear and articles for compression, jewellery, animal apparel, water bottles and household utensils, bags, sports bags, textile goods, sports equipment, mats, accessories for apparel, fitness equipment, art, graphic art, multimedia recordings, games, toys and accessories, skins for use online and in online virtual worlds, virtual reality apparatus, augmented reality apparatus, access keys for use in video games, artificial intelligence software, downloadable e-books, digital recording media, downloadable videos, video recordings, downloadable video files, downloadable podcasts and videocasts, media content, pre-recorded videos, non-fungible assets, audiobooks, audio recordings, audio-visual recordings, digital art sold as non-fungible tokens, downloadable electronic data files featuring non-fungible tokens, virtual goods for use in video games, downloadable virtual goods for use in on-line social networking sites, digital collectibles, virtual characters, downloadable tokens of value, downloadable vouchers and tokens that can be exchanged for goods or services, interfaces for metaverses, downloadable computer graphics, downloadable multimedia files, downloadable game related software applications, downloadable electronic games, publications in electronic format [downloadable], downloadable software in the form of virtual clothing, crypto-collectibles, digital art, encoded gift cards and vouchers, recorded tokens being gift cards; arranging contracts, for others, for the selling of goods and the providing of services, in particular relating to virtual goods; arranging of commercial transactions, for others, in particular via the Internet; organising commercial contracts between providers and buyers via websites; operating online marketplaces relating to the purchase and sales of non-fungible tokens (NFTs) and other blockchain-based non-fungible assets and valuables; information, advisory and consultancy services in relation to the foregoing.

Financial and monetary affairs; issuance of prepaid gift cards; issuing tokens of value in the nature of gift cards and vouchers; issuing gift certificates which may then be redeemed for goods or services; financial services relating to virtual goods, digital collectibles and non-fungible tokens; monetary affairs relating to virtual goods, digital collectibles and non-fungible tokens; fundraising and financial sponsorship relating to virtual goods, digital collectibles and non-fungible tokens; issuing tokens of value; issuance of digital tokens; issuing reward points in the form of cryptocurrencies, crypto-assets, digital assets, digital tokens, digital coins and airdrops as part of reward schemes, bonus schemes and customer loyalty programmes; issuing of non-fungible tokens, digital tokens and tokens of value based on, or used with blockchain technology; financial transactions via blockchain; cryptocurrency payment processing; cryptocurrency exchange services; issuing tokens of value as a reward for member loyalty; issuing tokens of value as a reward for user content, feedback and interactions; facilitating the use of digital tokens as a method of payment for digital products and services; digital token exchange services; issuance of tokens of value, namely, digital tokens for use by members of an on-line community via a global computer network; issuance of non-fungible tokens of value used with blockchain technology to represent a collectible item; digital token trading; digital token transfer services; cryptocurrency exchange services featuring blockchain technology; financial exchange of virtual currency, in the field of non-fungible tokens; financial transaction services involving cryptocurrency, non-fungible tokens and blockchain technology; financial services, namely, providing a digital currency and a digital token of value for use by members on an online community via a global computer network; financial services, namely, providing electronic transfer of a digital currency for use by members of an online community via a global computer network; providing a digital token for use by members of an online community via a global computer network; information, consultancy and advisory services relating to all of the aforesaid.

Entertainment and education provided in online virtual worlds, online games and metaverses; organising online and virtual sporting events, activities and competitions; sports, health and fitness training and coaching provided in online virtual worlds, online games and metaverses; providing sports, health and fitness information and education in online virtual worlds and metaverses; arranging and conducting of virtual and online sports events for charitable purposes; organising and delivering exercise and fitness classes, personal training and fitness activities in online virtual worlds, online games and metaverses; providing virtual fitness centres; providing gymnasiums and fitness centres in metaverses; arranging and conducting of live entertainment events in virtual worlds and metaverses; arranging of festivals in virtual worlds and metaverses for entertainment purposes; entertainment by means of roadshows in virtual worlds and metaverses; organization of group recreational activities in virtual worlds and metaverses; entertainment services, namely, providing on-line, non-downloadable clothing, footwear, sportswear, swimwear, athletic wear, leisurewear, glasses, sunglasses, protective clothing and helmets, supplements, audio equipment, headphones, physiotherapy and rehabilitation equipment, compression wear and articles for compression, jewellery, animal apparel, water bottles and household utensils, bags, sports bags, textile goods, sports equipment, mats, accessories for apparel, fitness equipment, art, graphic art, multimedia recordings, games, toys and accessories, and skins for use in virtual environments; providing on-line art exhibitions; virtual fan club services; virtual reality and interactive game services provided online from a global computer network and through various wireless networks and electronic devices; entertainment services, namely, providing online non-downloadable game software and online video games; entertainment services, namely, providing virtual environments in which users can interact for recreational, leisure, or entertainment purposes; entertainment and education services, namely, providing an online environment featuring streaming of entertainment and educational content and live streaming of entertainment and educational events; entertainment services in the nature of organizing, arranging, and hosting virtual performances, competitions and social entertainment events; entertainment services, namely online offering of virtual goods, digital collectibles and non-fungible tokens for use online and in virtual environments; entertainment services, namely providing online games in which players can win virtual goods, digital collectibles, non-fungible tokens, digital tokens or other application tokens; online gaming, in particular with virtual goods and virtual currencies (on computer networks); entertainment services, namely online offering of virtual goods, digital collectibles and non-fungible tokens for use online and in virtual environments; entertainment services, namely providing online games in which players can win virtual goods, digital collectibles, non-fungible tokens, digital tokens or other application tokens; entertainment services, namely, providing on-line, non-downloadable virtual merchandise; providing immersive virtual experiences on-line; entertainment services, namely providing on-line virtual reality experience services; entertainment services in the nature of on-line computer games; entertainment services, namely providing on-line video games; electronic publishing of on-line non-downloadable images and pictures; electronic publishing of on-line music, not downloadable; electronic publishing of on-line non-downloadable audio and video content; creating an online community for gamers and digital asset collectors; organising community gaming events online; organising online community events that allow members to explore a digital environment or digital habitat online; education services, namely providing health, fitness and wellness training, tuition and information in online worlds, virtual worlds and metaverses; information, advisory and consultancy services relating to all the aforesaid services.

Design and development of computer software; Software as a Service; Platform as a Service; Blockchain as a Service; Software as a Service, Platform as a Service and Blockchain as a Service for the provision of goods and services in the virtual world and metaverses; providing temporary use of non-downloadable web based software and applications; design, development and provision of computer software namely augmented and virtual reality software, mixed reality software, computer games software, application software for metaverses, computer software for creating, managing and accessing groups within virtual communities, computer software for social networking and creating and interacting with online communities, computer software for sending and receiving electronic messages, alerts, notifications and reminders, computer software for accessing metaverses, identity verification software, authentication software, computer software for the creation of a self-sovereign identity, computer software for processing personal identification information, computer software providing a virtual marketplace and downloadable computer software for blockchain technology; design and development of computer software platforms; creating an on-line community for users to access online world marketplaces and metaverses; creating an on-line community relating to digital assets, non-fungible tokens, and metaverses; providing non-downloadable software for transaction management using blockchain technology; providing online non-downloadable virtual goods, namely, non-fungible tokens used with blockchain technology; providing online non-downloadable virtual goods, namely, non-fungible tokens used with blockchain technology to represent a collectible item; providing online access to crypto-collectibles and application protocol tokens, namely, cryptographically unique and non-fungible digital assets, namely, non-fungible digital tokens used to establish ownership of an asset stored in the blockchain; providing non-downloadable software for trading, viewing, storing and / or managing virtual goods, digital collectibles and non-fungible tokens; providing software featuring virtual goods, digital collectibles and non-fungible tokens; electronic storage of virtual goods, digital collectibles and non-fungible tokens; authentication services; cloud computing services that host software for exchanging, viewing, managing and / or authenticating virtual goods, digital collectibles and non-fungible tokens; providing non-downloadable computer software providing a virtual marketplace; non-downloadable electronic publications in the fields of computer software, metaverses, augmented reality, virtual reality, mixed reality, non-fungible tokens (NFTs), self-sovereign identities, virtual products and online gaming; non-downloadable mixed reality software; non-downloadable computer games software; non-downloadable application software for metaverses; non-downloadable computer software for creating, managing and accessing groups within virtual communities; non-downloadable computer software for social networking and creating and interacting with online communities; non-downloadable computer application software for providing a metaverse experience; non-downloadable software for libraries and books accessed via metaverses; non-downloadable computer application software for blockchain-based platforms, namely, software platforms for distributed applications and software using a consensus engine incorporating blockchain technology for securing data with cryptographic information; provision of non-downloadable encoded loyalty cards and membership cards; provision of non-downloadable virtual goods, namely, non-fungible digital asset tokens used with blockchain technology to represent a collectible item; provision of non-downloadable virtual merchandise; provision of non-downloadable non-fungible tokens; provision of non-downloadable non-fungible audio and visual files; provision of non-downloadable virtual goods for use online and in online virtual worlds; provision of non-downloadable non-fungible tokens used with blockchain technology for representing a collectable; provision of non-downloadable non-fungible tokenised and digital assets; provision of non-downloadable virtual goods; provision of non-downloadable virtual goods, namely, clothing, footwear, sportswear, swimwear, athletic wear, leisurewear, glasses, sunglasses, protective clothing and helmets, supplements, audio equipment, headphones, physiotherapy and rehabilitation equipment, compression wear and articles for compression, jewellery, animal apparel, water bottles and household utensils, bags, sports bags, textile goods, sports equipment, mats, accessories for apparel, fitness equipment, art, graphic art, multimedia recordings, games, toys and accessories, and skins for use online and in online virtual worlds; provision of non-downloadable gift cards and vouchers; provision of non-downloadable artificial intelligence software; provision of non-downloadable e-books; provision of non-downloadable videos, video recordings, video files, audiobooks, audio recordings, audio-visual recordings, podcasts, videocasts and media content; non-downloadable non-fungible tokenised and digital assets; provision of non-downloadable mobile coupons and vouchers; provision of non-downloadable vouchers in the form of non-fungible tokens; provision of non-downloadable digital art sold as non-fungible tokens; provision of non-downloadable electronic data files featuring non-fungible tokens; provision of non-downloadable virtual goods for use in video games; provision of non-downloadable virtual goods for use in on-line social networking sites; provision of non-downloadable digital collectibles; provision of non-downloadable virtual characters; provision of non-downloadable tokens of value; provision of non-downloadable vouchers and tokens that can be exchanged for goods or services; provision of non-downloadable interfaces for metaverses; provision of non-downloadable computer graphics; provision of non-downloadable multimedia files; provision of non-downloadable game related software applications; provision of non-downloadable electronic games; provision of non-downloadable publications in electronic format; provision of non-downloadable software in the form of virtual clothing, footwear, headgear, sportswear, athleisure wear, leisurewear, glasses, sunglasses, protective clothing and helmets, supplements, audio equipment, headphones, physiotherapy and rehabilitation equipment, compression wear and articles for compression, jewellery, animal apparel, water bottles and household utensils, bags, sports bags, textile goods, sports equipment, mats, accessories for apparel, fitness equipment, art, graphic art, multimedia recordings, games, toys and accessories; data storage via blockchain; data authentication via blockchain technology; certification of data via blockchain; computer services for trading, buying, selling and collecting non-fungible tokens registered on a blockchain network; providing on-line non-downloadable computer software for use as a cryptocurrency wallet; Platform as a Service featuring computer software platforms for providing access to crypto-collectibles, crypto-art, and application tokens; provision of an online platform to facilitate the transactions of cryptocurrency and non-fungible tokens; providing a website featuring technology that enables users to electronically trade, store, send, receive, accept and transmit digital currency and non-fungible tokens; providing temporary use of online non-downloadable software for creating, selling, auctioning and trading non-fungible tokens; providing temporary use of non-downloadable web-based decentralized applications for non-fungible tokens marketplace transactions, and tokenization; providing temporary use of non-downloadable e-commerce software to allow users to perform electronic business transactions via the Internet and communications networks; platforms for artificial intelligence as Software as a Service; Platform as a Service featuring software platforms for transmission of images, audio-visual content, video content, written content, training content, and messages; Platform as a Service and Software as a Service for creating, minting, promoting, selling, and exchanging non-fungible tokens, digital collectibles, digital art and digital assets; hosting of podcasts; hosting of videocasts; hosting of portals on the internet; hosting of digital content, namely, non-fungible tokens, digital collectibles, digital assets, digital art, manuals, training courses, e-books, audio recordings, video recordings, on-line journals, reports, guides and blogs; hosting multimedia educational content; non-fungible token verification services; presentation of non-fungible tokens online; minting of non-fungible tokens namely converting digital assets into non-fungible tokens for others, publishing nonfungible tokens on the blockchain and providing online functionality for others to do the same; provision of platforms, and Platform as a Service for users to purchase, view, store, access, trade and transfer non-fungible tokens and digital assets; provision of online media files linked to non-fungible tokens; provision of non-downloadable non-fungible tokens linked to the provision of clothing, footwear, headgear, sportswear, athleisure wear, leisurewear, sports equipment, merchandise, event tickets, fitness training services, sports activities, health and fitness publications, books; provision of non-downloadable digital art sold as non-fungible tokens; creating and managing dynamic, blockchain-based fungible, semi-fungible, and non-fungible tokens and assets; provision of digital trading cards; computer services for creating an on-line virtual environment for auctions, online sales or online trading of non-fungible tokens, data stored on a digital ledger, artworks, art, collectibles, digital sounds, digital pictures, digital images, digital movies, digital multi-media, digital artworks, music, tickets, domain names, coupons, discounts, memberships, gaming assets, assets in a virtual world, intellectual property; information, advisory and consultancy services in relation to the foregoing.

Benchmarking services; data collection services; business surveys; business appraisals; presentation of market research reports and of customer survey reports on communication media, for retail purposes.