Business analytics software and applications; emotional analytics software; people analytics software; real time people analysis software; software for conducting surveys; software for conducting surveys in real time and analysing the results in real time; real time business analysis software for measuring employee engagement; real time business analysis software for measuring employee experiences; software for surveying and measuring client or customer experiences; software for measuring, reporting, visualising and analysing emotions; software for conducting annual surveys in real time; software for conducting pulse surveys in real time; software for conducting surveys at events; software for conducting surveys in real time at training events; software for measuring, reporting, visualising, analysing and tracking emotions; data processing software; data processing systems; downloadable electronic publications.

Printed matter; brochures; manuals; instruction manuals; user manuals; books; instructional and teaching materials.

Advertising, marketing and promotional services.

Travel reservations; Travel information; Travel arrangements; Travel organization; Travel booking agencies; Guide services (Travel -); Travel guide services; Organizing and arranging travel; Organizing transport for travelers; Airline bookings; Booking of transport; Booking of air tickets; Air ticket booking services; Booking of seats (travel); Booking of hire cars; Travel agency and booking services; Tour operator services for the booking of travel; Transport; Transportation; Car transport; Bus transport; Transport reservation; Car rental; Car rental services; Rental car reservation; Motor car rental; Rental of cars.

Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. ; Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. .

Entrepreneurial Pulse aims to be the UK’s most significant research ever gathered into the different types of entrepreneurs and the impact of mindset on their behaviour and performance. Most well-trodden entrepreneur research aims to identify the elusive entrepreneur x-factor or bottleable essence. While a laudable objective, this previous work assumes the principle that all entrepreneurs are the same, sharing the same DNA and a dominant entrepreneurial gene. Our investigation starts in a different place with the proposition that there are different “types” of entrepreneur and understanding their differences is vital to provide tangible insight and value for... • Investors who want to know how to guarantee their entrepreneurs success • Advisors who need to know how to compensate for entrepreneurs strengths and weaknesses • Entrepreneurs who need to know themselves better than they think they do. • Leadership teams who need to know how to complement each other Through tens of thousands of entrepreneur interactions we believe that different “types” of entrepreneurs share certain mindset traits while exhibiting different characteristics and qualities. Our research programme “Entrepreneurial Pulse” aims to deeply understand entrepreneurs' differences, exploring what make Dyson different from Jobs and why. We will climb inside their minds to understand what “type” they are, and would like to be; whether they recognise their “type” and how they can adapt: and what sort of support they need to continue to thrive. The Entrepreneurial Pulse research programme will be: • Futureproof. Ongoing digital and face to face research will capture emerging ideas and new influences to inform trends and forecasts • Scaleable. Engaging a community of thousands of UK entrepreneurs to establish robust evidence-based recommendations • Valuable. Informing the design of practical tools that entrepreneurs and their advisors can apply in real life to accelerate their development Our goal is to forensically explore and quantify the significant underpinning characteristics of entrepreneurs, with the aim of knowing them better than they know themselves. Leading entrepreneurial partners To achieve our shared mission led by British Design Fund we’ve formed a partnership of entrepreneurial leaders. British Design Fund initiated the programme to inform their investment pipeline; partners Brunel University are leading thinkers who are committed to continuously improve their understanding of entrepreneurs; supporters Entrepreneurial Spark goal is to accelerate the innovation of their user-centred mindset products to help entrepreneurs succeed. .

Medical and healthcare services; medical treatment, medical therapy and medical stimulation services; advisory, information and consultancy services relating to the foregoing.

Water treatment minerals for use in swimming pools and spas;Water treatment preparations;Water treatment substances;Ion exchange resins for use in water treatment.

Water treatment;Water treatment [demineralising] services;Water treatment services;Treatment [purification] of water;Treatment of water.

Public relations.

Health counselling; patient consultancy; pharmacy advice; non-medical advisory, consultancy and information services relating to health care and rare-disease issues.

Computer software that provides real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software for event and risk detection, newsgathering, information gathering, issuing alerts, and creating headlines; Computer software that provides real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software that integrates licensed content feeds, publicly available information, and public online or social media information and analyzes, identifies, collects, verifies, alerts, distributes, and tracks emerging events and risks, news stories, breaking news, current events, and trends based on licensed content feeds, publicly available information, and public social media activity.

Providing online non-downloadable computer software which provides real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software for event and risk detection, newsgathering, information gathering, issuing alerts, and creating headlines; providing online non-downloadable computer software which provides real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software that integrates licensed content feeds, publicly available information, and public online or social media information and analyzes, identifies, collects, verifies, alerts, distributes, and tracks emerging events and risks, news stories, breaking news, current events, and trends based on licensed content feeds, publicly available information, and public social media activity; software as a service (saas) services featuring software for providing real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software for event and risk detection, newsgathering, information gathering, issuing alerts, and creating headlines; software as a service (saas) services featuring software for providing real time integrated social media and publicly available information intelligence, namely, software and artificial intelligence software that integrates licensed content feeds, publicly available information, and public online or social media information and analyzes, identifies, collects, verifies, alerts, distributes, and tracks emerging events and risks, news stories, breaking news, current events, and trends based on licensed content feeds, publicly available information, and public social media activity.

Protective and safety equipment; helmets; head protection; eye protection; goggles; clothes for protection against injury; gloves for protection against injury; footwear for protection against injury.

Cycles, bicycles and tricycles; electric cycles, bicycles and tricycles; bells; brakes; covers; cycle chains; frames; forks; handlebars; pumps; saddles; spokes; stands; tyres; mudguards; luggage racks; bottle cages; wheels; pedals; gears; electrically powered scooters; electrically operated scooters; self-balancing electric scooters; self-balancing two-wheeled electric scooters; self-balancing one-wheeled electric scooters; electrically powered scooters [vehicles]; electric one wheel scooters; electrically-powered motor scooters; parts and fittings for all of the aforesaid goods.

Massage apparatus, electric or non-electric.

Animal apparel;Equine boots;Equine leg wraps;Blankets for horses.

Software; electrical and electronic products; .

Printed matter; advertising documents.