Class [35]
Advertising, Business & Retail Services
Advertising and Promotional Services; Advertising, marketing, and promotional services for entertainment events, namely, music festivals, concerts, and cultural showcases; Developing and managing integrated marketing campaigns across various platforms, namely, print, digital, social media, and broadcast channels; Creating and distributing advertising materials, namely, event posters, flyers, merchandise, and branded content; Sponsorship management services, namely, securing, developing, and promoting partnerships with global brands and commercial sponsors; Organising promotional events and brand activations to increase awareness of entertainment experiences and festival events; Developing social media strategies and content creation for event promotion and audience engagement; Management of influencer partnerships, endorsements, and brand ambassador programmes for festival promotion; Market positioning and brand strategy development for entertainment events and associated merchandise; Business Management and Consultancy Services; Business management consultancy services for entertainment events, festivals, and live performance organisations; Strategic planning and operational consultancy for the management and execution of large-scale entertainment events; Providing advisory services on venue selection, event scheduling, and logistical planning for festivals; Organising and managing commercial partnerships, sponsorship agreements, and corporate collaborations; Offering business development services, namely, market expansion strategies and partnership negotiations; Event Management Services for Business Purposes; Planning, organisation, and management of business events, namely, corporate hospitality, networking functions, and promotional activities; Offering bespoke corporate packages tailored to enhance brand presence at entertainment events; Coordination of business-focused networking events and back-to-back interactions within the festival setting; Organisation of commercial trade shows, exhibitions, and brand showcases within entertainment events; Development and management of sponsorship activation spaces designed to engage attendees and promote brand partnerships; Merchandising consultancy services for product design, distribution, and on-site sales during entertainment events; Management of pop-up retail spaces at entertainment events, offering exclusive merchandise and branded products; Providing e-commerce solutions for merchandise sales, namely digital payment processing and order fulfilment services; Market Research and Analysis Market research services focused on consumer trends in the entertainment, festival, and live event industries; Audience engagement analysis, namely, demographic research and behaviour tracking for event planning and marketing strategy; Conducting surveys and gathering data to improve event experiences, customer satisfaction, and marketing effectiveness; Providing analytical reporting on ticket sales, audience participation, and event performance for business evaluation and strategic planning; Public Relations Services; Public relations services for promoting entertainment events, namely, music festivals, concerts, and live experiences; Media relations management, namely, press release distribution, media outreach, and public appearances for artists and performers; Crisis management services and reputation management for entertainment brands and event organisers; Organising press conferences, interviews, and media events to promote entertainment experiences and brand partnerships; Providing communication strategy development, namely, audience messaging, brand positioning, and media engagement; Personnel and Staffing Services; Recruitment and placement services for event personnel, namely, stage crew, technical teams, security staff, hospitality staff, and performers; Managing staffing logistics for entertainment events, namely, scheduling, training, and on-site coordination; Providing human resources consultancy for entertainment companies, namely, recruitment strategies and workforce planning; Offering temporary staffing solutions for large-scale entertainment events, namely, volunteer coordination and artist management; Coordination of professional training and development programmes for event staff and technical personnel; Franchise and Sponsorship Services; Business consultancy services for the development and management of entertainment franchises; Support and advisory services for businesses seeking to franchise festival concepts and entertainment experiences; Commercial sponsorship management, namely, negotiation, activation, and performance analysis of brand partnerships; Developing brand partnership strategies for sponsors looking to align with entertainment events and cultural experiences; Providing administrative support for franchise agreements, commercial partnerships, and sponsorship contracts; Corporate Social Responsibility (CSR) and Sustainability Initiatives; Consultancy services for developing CSR programmes focused on sustainability and community engagement in the entertainment industry; Organising environmentally sustainable practices within event planning, namely, waste reduction, carbon offsetting, and eco-friendly materials; Promoting inclusivity and diversity within entertainment events through targeted programmes and community outreach initiatives; Collaborating with non-profit organisations and community groups to support charitable initiatives during festivals and events.
Class [41]
Education and Entertainment Services
Entertainment Services; Organisation, production, and hosting of large-scale music festivals, live concerts, and entertainment events relating to renowned international artists and performers; Provision of live entertainment experiences across various music genres, namely, electronic, rock, pop, classical, hip-hop, and indie music; Creation, production, and delivery of immersive entertainment experiences, namely, light shows, multimedia performances, and interactive installations; Organisation of immersive live-action events and experiences featuring theatrical performances, live actors, and interactive storytelling elements; Hosting seasonal and special events, such as themed festivals, holiday entertainment experiences, and cultural celebrations designed to engage diverse audiences; Presentation of live stage performances, namely, DJ sets, live bands, spoken word performances, and multimedia shows; Organisation of exclusive VIP entertainment experiences, offering premium access, backstage opportunities, and luxury event services; Providing on-site attractions, namely, amusement rides, interactive zones, and leisure facilities tailored for a festival audience; Arranging entertainment packages for private and corporate clients, namely, bespoke live music experiences, private performances, and exclusive festival events; Cultural and Artistic Activities Hosting and curating cultural showcases, exhibitions, and art installations as part of the festival experience; Promoting cultural diversity through performances by international artists and local talent, celebrating global music, arts, and heritage; Supporting emerging artists by providing platforms for live performances, exhibitions, and creative showcases; Organising visual art displays, namely, graffiti art, sculptures, multimedia exhibitions, and immersive digital art experiences; Collaborating with cultural institutions, artists, and creative communities to deliver inclusive and educational cultural events; Developing cultural workshops and interactive art experiences, encouraging audience participation and creativity during festivals; Educational and Instructional Services Offering educational workshops, masterclasses, and seminars on topics such as music production, sound engineering, event management, and creative arts; Hosting industry panels and discussions featuring expert speakers from the music, arts, and entertainment industries; Providing training and instructional services for performers, stage managers, sound technicians, and event organisers; Conducting educational outreach programmes focused on promoting music education, cultural awareness, and creative development; Organising mentorship initiatives for aspiring artists, musicians, and creatives, providing guidance and professional development opportunities; Offering behind-the-scenes tours and interactive learning experiences for attendees interested in event production and festival management; Recreational and Sporting Activities; Organising recreational activities within the festival grounds, namely, games, adventure challenges, and interactive zones; Providing leisure facilities designed to promote relaxation and enjoyment for festival attendees, namely, wellness zones, yoga classes, and meditation workshops; Hosting sporting activities and competitive games designed for audience participation and engagement during the festival; Offering outdoor adventure experiences as part of the festival, namely, obstacle courses, climbing walls, and team-based activities; Media and Digital Entertainment Production, distribution, and broadcasting of audiovisual content related to live music festivals and entertainment events; Providing online streaming services for live music events, namely, real-time performances, exclusive interviews, and behind-the-scenes content; Creating digital content for social media platforms, namely, event highlights, artist interviews, and promotional videos; Offering non-downloadable online videos, films, and virtual experiences featuring festival-related content; Providing virtual and augmented reality entertainment experiences for immersive digital engagement; Development of mobile applications for event information, scheduling, ticketing, and interactive festival experiences; Event Management and Coordination Services; Organisation, coordination, and management of live entertainment events, namely, music festivals, concerts, and immersive experiences; Providing consultancy services for the planning, design, and execution of large-scale entertainment events; Managing logistics, scheduling, and coordination of festival operations, namely, stage management, artist liaison, and security arrangements; Overseeing ticketing, entry management, and crowd control measures for largescale entertainment events; Coordinating collaborations between artists, performers, and technical staff to ensure seamless event execution; Offering technical production services, namely, stage design, lighting, sound engineering, and audiovisual production; Organising private events, corporate entertainment packages, and bespoke festival experiences for high-profile clients.
