MouseTracker Tracks from click to call

computer software to compile, process, analyse, report and display information and data relating to marketing & market research; software to analyse a Read More

Classification Information

Class [9]
Computer & Software Products & Electrical & Scientific Products

Computer software to compile, process, analyse, report and display information and data relating to marketing & market research; software to analyse and link online and offline consumer behaviour and activity; software to link information about consumer website searches online to telephone calls from website visitors, for research and insight; software to measure and report on the effectiveness and efficiency of marketing activity; software to analyse and report on behaviour and activity in response to marketing and market research; marketing campaign management and optimisation software; software linking marketing information to telephone calls; software relating to analysis of website use and telephone caller information; software relating to behavioural analysis of users on websites with other marketing or communication channels; market research software.

Class [35]
Advertising, Business & Retail Services

Business research, management and administrative services relating to marketing, advertising and customer response; compiling and processing data and information on marketing and advertising response; statistical research to inform, plan, forecast and manage marketing and advertising campaigns; analysing, reporting on and displaying marketing and customer behavioural analysis; market research and opinion polls; advisory services relating to marketing analysis and optimisation; online & web-based data and information reporting, analysis and display; customer response management; business consultancy and operational improvement; cost and efficiency analysis and improvement; reporting and controls relating to marketing and advertising; customer activity and behavioural analysis for customer relationship management and CRM database information; web-based and online information, reports and real time display for management and management consultancy; management of marketing and advertising activity and campaigns; market research and opinion poll management and consultancy.

Class [38]
Communications Services

Accessing and transferring marketing and market research data and information online and via telecommunication networks and telephone response; communication of information and data via telephone keypads and voice for compilation at network level for analysis/reporting/display; telephone number variation and voice and/or keypad communication of telephone numbers and other source- coding alternatives for analysis and research; collation of information and data gained via the telephone to provide analysis and reporting on telephone calls, telephone callers, telephone enquiries, sales, customer service and cross-referencing other business or organisational metrics; access to and retrieval via the web and telecommunication channels of information, data and other material (e.g. images, sound, text) for real-time and historic analysis, display and reporting; telecommunications-based services for use in call centres (or by organisations, individuals or groups of people using telephones and telecommunications networks) for marketing and operational insight and improvement; business/operational consultancy and advisory information and services relating to these telecommunications services.

Class [42]
Computer & Software Services & Scientific Services

Development and design of computer and web software and telecommunications-linked services for individuals and organisations to compile, analyse, report and display information and data; design and development of software relating to online marketing, advertising response, telephone response and market research. Research into and development of software for information management and analytics; technological services for marketing campaign management and business/operational/service analysis and insight, both for users and also for consultancy and advisory services.

Mark Details

Serial Number

UK00002644043

Mark Type

Figurative

Kind of mark

Individual