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PQS

View On IPO.GOV.UK

Dead

on 31 Jul 2013

Last Applicant/ Owned by

YuMe, Inc.

1204 Middlefield Road

Redwood City,, , 94063

Serial Number

UK00912028973 filed on 31st Jul 2013

Registration Number

UK00912028973 registered on
27th Dec 2013

Correspondent Information

Stevens Hewlett & Perkins

First Floor, St Bartholomew's House, Lewins Mead

Bristol,

BS1 2NH

PQS

computer hardware and software; scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (su Read More

Classification Information

Class [9]
Computer & Software Products & Electrical & Scientific Products

Computer hardware and software; Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; Apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; Apparatus for recording, transmission or reproduction of sound or images; Magnetic data carriers, recording discs; Compact discs, DVDs and other digital recording media; Mechanisms for coin-operated apparatus; Cash registers, calculating machines, data processing equipment, computers; Fire-extinguishing apparatus.

Class [35]
Advertising, Business & Retail Services

Advertising and marketing services; Advertising services, namely, placement and distribution of third party advertisements via computer, telecommunications, and broadband networks on multiple platforms and devices; Ad serving services, namely, managing and optimizing the serving, targeting, monetization, tracking, optimization, placement and reporting of advertisements and advertising campaigns; Strategically matching buyers of advertising with sellers of advertising in order to maximize ad exposure and revenue generation; Dissemination of advertising for others via the Internet; Providing a scoring and ranking system to gauge the effectiveness and success of, and for optimizing the exposure and revenue of advertising, the use of advertising space, advertising and marketing campaigns and the strategic placement of advertisements; Business management; Business administration; Office functions.

Class [42]
Computer & Software Services & Scientific Services

Application service provider (ASP) featuring software for use in on-line advertising; Application service provider (ASP), featuring computer software used for the dissemination of advertising via the Internet; Providing temporary use of an on-line non-downloadable software platform for use by advertisers and audio and video content publishers for the purpose of managing and optimizing the serving, targeting, tracking and reporting of advertisements and advertising campaigns and for maximizing advertising exposure and revenue; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services, featuring algorithms for strategically managing, optimizing, targeting, and serving advertisements and advertising campaigns; providing online non-downloadable software, cloud based software, and software as a service (SAAS) services for providing a scoring and ranking system to gauge the effectiveness and success of, and for optimizing the exposure and revenue of advertising, the use of advertising space, advertising and marketing campaigns and the strategic placement of advertisements; Scientific and technological services and research and design relating thereto; Industrial analysis and research services; Design and development of computer hardware and software.

Mark Details

Serial Number

UK00912028973

Mark Type

Word

Kind of mark

Individual