Printed matter, especially prospectuses and periodicals in the field of customer loyalty schemes and customer privilege programs, in particular bonus programs, printed coupon programs and incentive award programs, advertising programs; printed or embossed cards of cardboard or plastic, as far as included in this class.

Advertising, marketing and sales promotion; customer loyalty, customer incentive, customer privilege and customer bonus program services; advice for consumers; organization, conducting and administration of incentive award programs, bonus programs, loyalty programs, privilege programs and gift programs for customers; advertising and public relations for attracting customers; organizing of price draws, gift campaigns, printed coupons campaigns and prize games for customers as part of customer loyalty schemes; customer loyalty marketing; conducting and supervision of promotional customer privilege programs and customer loyalty programs; conducting of customer events for advertising purposes; presentation of goods and services; demonstration of goods for advertising purposes for customers; providing information, especially on-line information, in connection with bonus, incentive award, promotional, gift, prize, price draw, privilege and customer loyalty programs for customers; compiling, systemization, updating and maintaining of data in databases; consultancy in the field of bonus, incentive award, promotional, gift, prize, price draw, privilege and customer loyalty programs through call centers; cost-price analysis; procurement services [purchasing goods and services for customers]; whole sale and retail services, especially in business premises, via data networks and using automatic vending machines in relation to the following goods: chemicals for use in industry, science, photography, agriculture, horticulture and forestry, distillated water, unexposed photographic films, photographic paper, dyestuffs, ink and ink cartridges, toners and toner cartridges, canned pressurized air for cleaning and dusting purposes, cleaning preparations, scale removing preparations for household purposes, deodorants for vacuum cleaners, vacuum cleaner bags, dust absorbing, dust wetting and dust binding compositions, candles and wicks for lighting, ironmongery, small items of metal hardware, building and construction materials and elements of metal, nuts, bolts and fasteners of metal, electric machines and apparatus for cleaning, machines for household use, machine tools, electric household and kitchen appliances, steam cleaning machines, sewing machines, automatic vending machines, electrical apparatus for sealing plastics [packaging], hand tools and hand-operated implements, cutlery, forks and spoons, razors, flat irons, steam ironing stations, depilation appliances, hair clippers, apparatus for hair care, hair curling irons and curling tongs, hair curlers, scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signaling, checking (supervision), life-saving and teaching apparatus and instruments, apparatus and instruments for conducting and switching of electricity, apparatus and instruments for transforming and accumulating electricity, apparatus and instruments for regulating and controlling of electricity, audio, video and data receivers, input devices, recording apparatus, processing equipment, reproduction apparatus, transmitting and reproducing apparatus, magnetic data media, sound recording discs, compact discs, DVDs, and other digital data recording media, mechanisms for coin-operated apparatus, cash registers, calculators, data processing apparatus, data processing equipment, computers, computer software, fire-extinguishing apparatus, containers and cases for the storage of audio, video and data carriers, pre-recorded and unrecorded magnetic sound, image and data carriers, pre-recorded and unrecorded optical sound, image and data carriers, pre-recorded and unrecorded electronic sound, image and data carriers, transparencies [photography], recorded and downloadable computer programs and computer software for use with personal computers and video game consoles, recorded and downloadable electronic books and talking books, recorded and downloadable music and video files, luminous signs, navigation apparatus, location devices, electric batteries and accumulators, battery chargers, chargers for accumulators, medical and dental apparatus and instruments, acupuncture instruments, infrared lamps, infrared lights, body fat analyzers, massage apparatus, snore stoppers, heat lamps, lamps, apparatus for baking, lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply and sanitary installations, tanning apparatus [sun beds], facial saunas, disinfectant apparatus, ice machines, alarm clocks using wake-up lights, electromotively operated bicycles (eBikes), scooters, foot baths (spa baths), filters for drinking water, water filtering apparatus, water aerators, decorative water fountains, jewelry, ornaments [jewelry], horological and chronometric instruments, smartwatches, musical instruments, paper, millboard [cardboard] and stationery, printed matter, bookbinding material, photographs, adhesives for stationery, typewriters and office requisites, except furniture, instructional and teaching material (except apparatus), plastic materials for packaging, photographic albums, photobooks, cases of paper or plastic for the storage of photographic transparencies and negatives, paper and plastic cards [tickets and printed coupons as well as cards providing access to and for payment of downloadable computer programs, electronic books, talking books and music and video files], sealing, packing and insulating materials, flexible tubes, not of metal, plastic film other than wrapping, goods of leather and imitation leather, namely, bags, backpacks, purses, waist belts, key rings [trinkets or fobs], cases for mobile phones, tablet computers, digital tablets, notebook computers, electronic books, printers, smartphones, cell phones, MP3 players, hand-operated garden tools, cordless screwdrivers, robotic mowers, robotic vacuum cleaners, navigation devices, game consoles, data carriers, portable data processing apparatus, cases of leather or imitation leather for DVDs, CDs, audio and video tapes, discs, memory cards, leather cases and leather covers, cases and covers of imitation leather, trunks and travelling bags, casual bags, statues and statuettes, especially garden gnomes, furniture, mirrors [looking glasses], picture frames, clips of plastic for cables and pipes, mounts (brackets), kitchenettes, wooden or plastic signboards, household and kitchen utensils and containers, plates, cutlery, pots, barbecues, combs and sponges, paint brushes, articles for cleaning purposes, steelwool, ironing boards, water apparatus for cleaning teeth and gums, oral hygiene apparatus, electric toothbrushes and accessories therefor, razors for men, shaving heads for razors, games, video games, video game apparatus, games consoles, toys, gymnastic and sporting articles, coffee, tea, cocoa, artificial coffee, coffee capsules, coffee pods, coffee beans, automatic coffee machines, flavorings for beverages, syrups and other preparations for making beverages, soups, parts and accessories of the aforementioned goods; information agency services and consultancy services in relation to the aforementioned services; arranging subscriptions to and contracts for telecommunication services; arranging and concluding of contracts relating to the supplying of electricity; mediation of agreements regarding the sale and purchase of goods; arranging of contracts, for others, for the providing of services; arranging and conducting of events for advertising purposes for customers, especially in the catering, sporting, cultural, artistic, musical and technical sector; conducting prize games and games of chance and gift campaigns for advertising purposes for customers; data management on servers for customers (office functions), data management via computer networks for customers (office functions).