Clothing, including clothing of leather, particularly T-shirts, hooded pullovers, pullovers, blousons, sweatshirts, polo shirts, quilted jackets, quilted vests; aprons (clothing); footwear; headgear, especially bonnets and caps.

Market study, market research, market analysis; company consultancy and business organization consultancy; business transaction brokerage for others; conclusion of contracts for others for the purchase and sale of goods; opinion polling; advertising research; distribution of samples for advertising purposes; sales promotion for others; rental of advertising material; advertising, in particular advertising on the radio, on television, in the cinema, in the written press, by video text, teletext and the Internet; marketing of advertising, including advertising, public relations and market research; receiving home shopping orders by telephone; production of home shopping broadcasts; publication of advertising brochures; production of advertising films; advertising film rental; compilation, systematization and updating of data in data banks; business management; business administration; office functions; concluding contracts regarding temporary access to data banks (for others); services for arranging subscriptions to telecommunication services, namely temporary access to data banks (for others); advertising, especially strategy development and campaign design; management of projects and events, namely planning, checking and conducting of campaigns, projects and events for advertising purposes; organization and conducting of trade fairs and exhibitions for commercial and advertising purposes; advertising, in particular advertising for films on the Internet and through online services of an Internet access provider; distribution of catalogs and advertising brochures; computerized file management; telephone and/or computerized reception of online purchase or home shopping orders; auction, also over the Internet; Advertising agency services; design and production of presentations and other information offers for advertising purposes and for sales over the Internet, other data networks, in online services as well as multimedia techniques; organization and conducting of multimedia shows for advertising purposes; advertising design development; advertising on an online electronic communication network; development and creation of advertising concepts; audiovisual communication concept development, design and production for advertising purposes; writing and publication of advertising texts; planning of advertising measures; publication of printed matter (also in electronic format) for advertising purposes; rental of advertising time in the communication media; distribution of advertising media; publication of catalogs for advertising purposes; negotiation of contracts for others regarding the requirement of broadcasting rights, particularly rights for the transmission of televised events, particularly sporting events; negotiation of contracts for others regarding copyright and intellectual property rights requirements for others; negotiation of contracts for others regarding the requirement of contributions by the press, radio, television and film for use on sound and image media; negotiation of contracts for others regarding the requirement of royalties for the transmission, broadcasting, audiovisual and mechanical use rights and other use rights concerning television and radio programs as well as other audio and video productions; negotiation of contracts for others regarding the requirement of rights to formats, contents and television programs, television series, television shows and television game shows, particularly scripts and the main components thereof, particularly titles, logos, show concepts, game ideas, stage sets, show sequences and questioning techniques; negotiation of contracts for others regarding the requirement of contributions by the press (newspapers, magazines); broadcasting of commercials; electronic storage of data in data banks.

Telecommunications; broadcasting of cinema, television, radio, video text and teletext programs or shows; broadcasting of teleshopping programs; news gathering and dissemination (news agencies); gathering and dissemination of general information in the context of news agency services; sound, image and data transmission via cable, satellite, computers (computer networks), telephone lines and ISDN lines as well as via any other telecommunication media; providing access to data stored in data banks, including via the Internet and particularly also via (computer) systems communicating interactively; leasing of access time to data banks; providing access to information over the Internet; providing access to an Internet portal; television service for subscribers, included in this class, in particular in the form of pay channels (pay-TV) and video on demand; provision of access to computer games that can be downloaded and transmitted via the Internet and other online services; telecommunication via Internet platforms and portals; cellular telephone communication.

Education; training; entertainment and sporting and cultural activities; radio, television and Internet entertainment; publishing of printed matter (except for advertising purposes), in particular books, newspapers, periodicals, reviews and magazines; production of cinematographic, television, radio, video text and teletext programs or broadcasts (except for advertising purposes); production of films, excluding production of advertising films; production of video films; recording studio and television studio services; rental of musical instruments; production of music; orchestra services; organization and conducting of sporting and cultural events; conducting of live events and film festivals (entertainment); organization of exhibitions for cultural or teaching purposes; organization and conducting of concerts; theater productions; organization of shows (impresario services); presentation and rental of films; game services that can be accessed on line (through a computer network), including computer games and video games (included in this class); publication of magazines and books in electronic form, also on the Internet.

Technical development of electronic television program guides (software); computer programming; updating of data bank software, data bank software installation and maintenance; development of computer programs and computer games (software); design and rental of software; design of web pages, layout and updating of homepages and Web sites; rental of video programs and of picture programs (software); development of multimedia content and related applications (software); design of web pages.

Intellectual property and copyright licensing; granting of licenses for franchising concepts; intellectual property licensing; trading in film, television and video licenses; software licensing (legal services); copyright management; services for administering and managing copyright and intellectual property rights for others through the granting of licenses; administration and management of television broadcasting rights, particularly rights for transmitting televised events, particularly sporting events, through the granting of licenses; administration and management of press, radio, television and film contribution rights for use on audio and visual media through the granting of licenses; administration and management of press (newspaper, magazine) contribution rights through the granting of licenses; administration and management of television broadcasting rights, re-broadcasting rights, audiovisual and mechanical rights-of-use and other rights-of-use regarding television and radio broadcasts as well as other audio and video productions through the granting of licenses; administration and granting of rights to formats, contents and television programs, television series, television shows and television game shows, particularly scripts and the main elements thereof, particularly titles, logos, show concepts, game ideas, stage sets, show sequences and questioning techniques.