Advertising, direct mail advertising, sales promotion, for others, presentation and demonstration of goods and services for promotional or advertising purposes, dissemination of advertising and promotional messages on all kinds of media, including digital, of classified advertisements, including on the Internet, publication of publicity texts and/or images, computerised file management, advertising by mail order, radio and television advertising, online advertising on a computer network, publicity columns preparation, rental of advertising time on communications media of all kinds, publicity material rental, rental of advertising space, in particular on the Internet, advertising management, publishing of advertising leaflets, direct mail advertising, public relations, marketing, market studies, direct marketing advertising, consultancy relating to advertising and marketing, consultancy relating to business marketing, market research and analysis services, planning and booking of advertising space, advertising management, arranging subscriptions to newspapers, for others, organisation of trade fairs, shows, exhibitions and all events for commercial or advertising purposes, organisation of competitions for promotional purposes, with or without the awarding of prizes or rewards; Business management; Business administration; Sale via mail order and retailing and bringing together, for others, of a variety of goods (excluding the transport thereof), namely sanitary and dietetic preparations for babies, for medical purposes, food for babies, cold sterilisation tablets for babies' feeding bottles, breast-nursing pads, filled first-aid boxes, electromechanical apparatus for the preparation of food for babies, for the preparation of beverages, forks, spoons, knives (other than electric knives and machine knives), electric or non-electric nail clippers, nail nippers, magnetic and digital data carriers, recording discs, compact discs, CD-ROMs, DVD-ROMs, apparatus for transmission of sound or images, enabling, in particular, the remote monitoring of babies, intercommunication apparatus, portable telephone transmitters and receivers, covers for electric outlets, covers for video recorders, nightlights, protective caps for children, children's safety harnesses (other than for vehicle seats or sports equipment), thermometers, not for medical purposes, magnetic cards or smart cards for commercial or financial purposes, scales (baby scales), floats for bathing and swimming, draw-sheets for sick beds, feeding bottles, feeding bottle teats, babies' pacifiers (teats), feeding bottle valves, teething rings, spoons and feeding bottles for medicines, maternity belts, breast pumps, baby nose blowers, thermometers for medical purposes, umbilical gauze, nipples of silicone for feeding infants, breast shells, teat attachments, sterilisers for feeding bottles, electric heaters for feeding bottles, breast pumps, apparatus for lighting, lamps for lighting, bedside lamps, nightlights (lamps) for children, hot water bottles, kilns, steam cookers, nightlights, air humidifiers, toilet seats for children, bath tub pedestals, pushchairs, safety beds for children (for vehicles), safety booster cushions and seats for children (vehicles), folding or non-folding pushchairs, and accessories therefor, namely hoods, umbrellas for pushchairs, protective covers, nets, safety beds for children (for vehicles) and safety belts and harness therefor, sun-blinds adapted for motor vehicles, internal rear-view mirrors for infants, headrests for vehicles, for infants, neck pillows for vehicles, seat covers for motor vehicles, seats for trolleys, buggy boards, paper and cardboard, namely unprocessed, semi-processed or for stationery or printing, cardboard articles, printed matter, newspapers, books, manuals, promotional pamphlets, brochures, printed publications, magazines, periodical magazines, printed matter, non-magnetic cards for commercial or financial purposes, posters, albums, photographs, stickers (stationery), calendars, catalogues, covers for albums, covers for medical cards, slates (frames), nappy-pants and babies' nappies of paper or cellulose (disposable), babies' bibs of paper, catalogues, games catalogues, toilet paper, paper towels and tissues, paintings and engravings, packaging paper, sacks, bags, sachets and sheets of paper or plastic for packaging, shields (paper seals), signboards of paper or cardboard, labels (not of textile), flags of paper, posters, postcards, transfers, drawings, engravings, images, photography, paper tapes or cards for the recording of computer programs, teaching material in the form of games (books), books for children, book binding material, photographs, stationery, adhesives for stationery or household purposes, artists' materials, paint brushes, typewriters and office requisites (except furniture), instructional and teaching material (except apparatus), plastic film for packaging, printers' type, printing blocks, painting materials, namely paint boxes, painters' easels, paint brushes, embroidery patterns, clothing, footwear, headgear, caps, belts (clothing), sweaters, socks, shirts, suits, neckties, clothing of leather or imitations of leather, scarves, headscarves, gloves (clothing), articles of clothing, swimsuits, waterproof, skirts, coats, topcoats, trousers, pullovers, pyjamas, underwear, T-shirts, sweatshirts, jackets, bibs, not of paper, headbands (clothing), stockings, tights, boots, half-boots, braces, underpants, slippers, nappies of textile, ear muffs (clothing), neckties, babies' napkins of textile, layettes, slippers, parkas, dressing gowns, sandals, aprons (clothing), games and playthings, playthings for infants, gymnastic and sporting articles (except clothing, footwear and mats), decorations for Christmas trees (except illumination articles and confectionery), educational games, musical mobiles (playthings), play mats (playthings), rattles (playthings), inflatable paddling pools (playthings), soft toys (playthings), outdoor games for babies and infants, bath toys, beach articles, namely buckets, shovels, moulds, pinwheels, rakes (playthings), polishes, stain removers, cleaning, polishing, scouring and abrasive preparations, creams for leather, shoe cream, soaps, perfumery, essential oils, cosmetics, hair lotions, dentifrices; Issuance of reward cards (loyalty cards), Issuing of vouchers for the purchase of goods and services in the form of pre-paid gift certificates and gift cards; Drawing up of lists of birth dates and of christening dates (commercial service).